PFSweb launched a customized eCommerce solution utilizing PFSweb's End2End eCommerce® platform including an innovative multi-brand web store, high-touch customer care, fully branded order fulfillment and comprehensive financial transaction management to support the Carter's and OshKosh B'Gosh brands' direct to consumer (DTC) initiatives. PFSweb also provides Interactive Marketing Services to support Carter's e-mail marketing campaigns. The End2End eCommerce platform incorporates a universal shopping cart, allowing customers to shop both Carter's and OshKosh B'Gosh online stores, with one shopping cart and a single shipping rate.
Carter’s was named to Internet Retailer’s Hot 100 list for 2011. This list celebrates the best examples of online retailers’ creativity and innovation over the past 12 months.