The Procter & Gamble company selected PFSweb to own and operate an online shopping site which exclusively features P&G products to consumers in the U.S. The eStore is supported by PFSweb’s End2End eCommerce® platform powered by Demandware and includes a multi-brand single checkout experience. The solution additionally features interactive marketing services; including marketing program management, merchandising and promotion, an inventory ownership model, brand-centric order fulfillment, high-touch customer care and financial services.
The P&G eStore was named to Internet Retailer’s Hot 100 list for 2011. This list celebrates the best examples of online retailers’ creativity and innovation over the past 12 months.
